Search Engine Optimization – Businesses need to be on top of the latest marketing techniques if they plan to compete with their competition in today’s faced paced Internet world. The Marketing of today and the rest of our future now include multiple uses of social media in order to promote your business. Twitter, Facebook, and LinkedIn, just to name a few. Businesses need to be engaging their customers through social media letting them know they are there to help in the area of their expertise. Make sure that you continue to keep the content fresh with new high quality post.